What to do if someone steals your content?

What to do if someone steals your content was a question I asked myself recently. Browsing my LinkedIn feed on Friday morning, I came across a blog post that someone in my network had shared. The title caught my eye as it was very similar to a blog post I recently shared, so I clicked on the link to read the blog and had quite a sense of déjà vu.

After my initial outrage that someone had the nerve to rip my content had subsided, I decided to compare the two blogs via a few plagiarism checker websites.

Plagiarism checker websites

Should you find yourself in a similar position or want to check that your content is sufficiently unique, these are the free websites I used:

Prepostseo – the plagiarism comparison tool enables you to compare two documents or pieces of text. You can attach a file, upload a link or cut and paste the text and the tool will highlight the text matches.

EduBirdie – cut and paste the text you want to check and the tool will give the copy a uniqueness score and show the sources where there is a text match.

Grammarly – I mention this app as we love Grammarly. It has a plagiarism checker tool, but this is not available within the free option.

Following these checks, I had confirmation that my content had indeed been plagiarised. A few sentences had been slightly rewritten, but some of my copy had been reproduced verbatim. I also identified that the “writer” had taken content from another blog post on a similar topic. Essentially he had lazily combined the two blogs and slightly topped and tailed it with his own words. He didn’t give any credit to the original sources.

What to do if someone steals your content?

I got in touch with the writer of the blog (who I know and also receives our Marketing Tips newsletter!) and suggested that if he is going to plagiarise someone else’s work blatantly, then he give credit.

If someone has ripped your content and you’re not sure what to do, check out this “What to do if someone cheekily steals your content” blog post from Bright Bull for some useful advice. [Do you see how I gave credit there?]

In today’s marketing world the pressure is always on to keep churning content yet we’re producing so much that it’s not easy to deliver unique content. Most blog writers are simply curating content and adding their spin. Curation is entirely acceptable providing you use a wide variety of sources to compile your article and re-draft it into your own words!

Has anyone had a similar experience and how did you deal with it?