Social Media & Content Marketing

Social media management

Social Media & Content Marketing

The Royal York & Faulkner Hotel is a family-owned business in Sidmouth. As well as the hotel, the family also own a cafe-bar and spa.

Challenge

The owners were looking for someone to take on the social media management and content marketing for the three businesses.

Solution

Our monthly support includes:

  • Managing the three Facebook pages including posting, advertising and responding to comments and messages.
  • Writing and posting blogs on each of the websites.
  • Designing, drafting and sending email updates and newsletters.
  • Making content updates to the hotel website and creating landing pages to support advertising campaigns.

Outcome

  • Regular sharing of content across Facebook, email and the hotel website generates inbound enquiries with little input required from the owners.

Client Comment

We were looking for an external agency to assist with content marketing and social media management and Straight Marketing were recommended to us. They quickly got to grips with what we wanted to achieve and immediately understood our brand and target audience. They have always been highly professional and provide an excellent service. Most importantly, I know I can trust them to deliver on our behalf which has not been my experience when using other outsourced marketing professionals in the past.

– Sara Hook, Owner

Image credit: Magic Mockups. Shared under Creative Commons license.

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