Beviss & Beckingsale

Website copywriting

The client

With a heritage spanning over 200 years, Beviss & Beckingsale is one of the most established law firms in the South West region.

The challenge

Beviss & Beckingsale had selected a website design agency to build them a new website but needed help with the content for the new website.

The existing content conveyed mixed messages and lacked authority.

The solution

  • I conducted a brand audit exercise with Beviss & Beckingsale to determine the personality of the firm and agree the core values.
  • I advised on the structure of the new website and suggested a revised site map which was adopted.
  • I wrote all the content for the top-level pages of the website (20 in total) in accordance with the SEO brief from the web design agency.

Outcome

My input ensured that the website project was completed in a timely manner and that the content of it was clear, compelling and conveyed the Beviss & Beckingsale brand.

Client Comment

"It really has been good working with Straight Marketing and I do hope to get the chance to work with you again in the future."

Mark Noble, Practice Manager

Contact
Straight Marketing
Tawny Bank, Maer Lane
Exmouth, Devon
EX8 2DE

07754 375078

info@straightmarketing.co.uk
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