Straight Talking

Tips and advice on direct marketing from Devon marketing consultant Straight Marketing.


Category: Direct marketing

July 6, 2017

Thinking of using a telemarketing agency?

Are you thinking of outsourcing your telemarketing? Read our 11 point checklist first.
April 27, 2017

9 steps to clean marketing data

Clean marketing data is essential for effective marketing. Follow these 9 steps to maintain clean marketing data.
March 27, 2017

Marketing and the GDPR

The GDPR comes into force in May 2018. If you use personal data for marketing you must comply.
February 21, 2017

Be creative with your direct mail

Direct mail shouldn’t be boring. See our recent creative direct mail example and the results it achieved for our client.
January 27, 2017

How to win back lapsed customers

It costs around 6 to 7 times more to acquire a new customer than to keep an existing one.
November 29, 2016

Themed marketing campaign

Use a themed marketing campaign to introduce your company to target customers. See our recent successful example.
November 7, 2016

Direct mail advice

We’ve consolidated of all our direct mail advice blogs so just one place to go for direct mail guidance.
September 19, 2016

How to increase word of mouth recommendation

7 ways to encourage your customers to give more word of mouth referrals.
August 3, 2016

The life stages of mail

A recent research report from Royal Mail MarketReach shows that direct mail is still effective.
November 16, 2015

How not to conduct a sales call

Here's an example of how not to conduct a sales call.
September 23, 2015

Customer loyalty can be a fickle thing

A real-life example to illustrate how important good procedures are.
August 26, 2015

How to make a successful telemarketing call

Here are our telemarketing calling tips.
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Contact
Straight Marketing
Tawny Bank, Maer Lane
Exmouth, Devon
EX8 2DE

07754 375078

info@straightmarketing.co.uk
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